WI2023 – Track: Digital Innovation, Adoption, and Use

Track description

Digital innovation is key to addressing the grand challenges of our time. In the form of novel, digitally enabled processes, products, services, and business models, digital innovation leverages digital technology (such as Artificial Intelligence, the Internet of Things, Virtual Reality) to enhance existing or create new value propositions. What differentiates digital innovation from traditional innovation is its massive convergence and generative power, yielding fundamental business and societal transformations. As a result, on the one hand, organizations are required and enabled to exploit and explore digital innovation across product and industry boundaries. On the other hand, individuals and society as a whole are confronted with the ubiquity of digital innovation which is digitalizing, virtualizing or even automating our private and professional lives.

Given the continuous and rapid emergence of digital innovation and the ubiquity of digital technologies and media in our everyday lives, it is crucial to understand the generation, adoption, diffusion, and use of digital technologies and media at individual, group, organizational, industry, societal, and global levels. Not least, the COVID-19 pandemic has brought massive qualitative and quantitative changes in the adoption and use of digital technologies and media, the motivations, processes, and impacts of which need to be better understood. 

Against this backdrop, the track welcomes papers grounded in a broad range of theories and methodologies (e.g., empirical quantitative, empirical qualitative, mixed methods, conceptual, design-oriented) that advance scholarly understanding and practical utility. We appreciate theoretical, empirical, and methodological contributions. We particularly welcome cross-disciplinary approaches, for example, to advance our understanding of digital innovation driving the phenomena of organizational digital transformation or digital platform ecosystems. We would also like to encourage research that takes on a critical perspective on digital innovation, adoption, and use covering aspects of digital responsibility, ethics, diversity, and sustainability.

Track Topics

Potential topics include but are not limited to:

  • Data-driven innovation
  • Digital social innovation 
  • Digital business model innovation
  • Digital innovation processes and methods
  • Feature-level and affordance-oriented adoption and use of digital technologies and media
  • Post-adoption use of digital technologies and media
  • Multi-level conceptualizations of use of digital technologies and media 
  • Longitudinal studies of use and change of use of digital technologies and media
  • Use of novel AI-based, IoT-based, or pervasive digital technologies and media 
  • Antecedents and restraining factors of digital innovation, adoption, and use of digital technologies and media
  • Effects of digital innovation, adoption, and use on health and well-being

Track Chairs

Prof. Dr. Henner Gimpel

Universität Hohenheim und Fraunhofer FIT

Prof. Dr. Henner Gimpel holds the Chair of Digital Management, is head of the Digital Business Management degree program, and is Vice Dean for Research and Knowledge Transfer at the Faculty of Business, Economics and Social Sciences at the University of Hohenheim. He is a member of the Fraunhofer FIT Project Group Business & Information Systems Engineering and academic director of the Digital Leadership Academy. His research interests include the analysis of antecedents, processes, and consequences of the use of digital technologies and media. In particular, he analyzes this in the context of work, regarding artificial and collective intelligence, and with a view towards health, well-being, and ethical issues of digitalization.

Prof. Dr. Julia Krönung

EBS Universität für Wirtschaft und Recht

Julia Krönung is full professor of Information Systems at the EBS Business School in Oestrich-Winkel. Until 2019, she was assistant professor for E-Business and E-Government at the University of Mannheim with a doctoral degree from Frankfurt University. Her research focuses on IS adoption and digital diversity with an emphasis on the enablement of digitally disadvantaged user groups (e.g., older adults/people with disabilities). She successfully raised several grants and funds, including the project “Do IT! – Identifying Socio-Cultural Barriers to IT Career Choices of Women” funded by the German Ministry of Education and Research. Her research has been published (among others) in the Journal of the Association of Information Systems, Journal of Business Ethics and Information&Management. 

Dr. Anna Maria Oberländer

Universität Bayreuth und Fraunhofer FIT

Dr. Anna Maria Oberländer is a Postdoctoral Researcher at the University of Bayreuth, the Research Center Finance & Information Management (FIM) and the Project Group Business and Information Systems Engineering of the Fraunhofer Institute for Applied Information Technology (FIT), where she is co-heading a research group and managing the Digital Innovation Lab as one of the co-founders. Anna’s research interests center around digital innovation and digital transformation as well as emerging technologies in the context of incumbents, such as the (Industrial) Internet of Things or Artificial Intelligence.

Prof. Dr. Stefan Seidel

Universität Liechtenstein

Stefan Seidel is Professor and Chair of Information Systems and Innovation at the Institute of Information Systems at the University of Liechtenstein. He’s further an Honorary Professor of Business Information Systems at the National University of Ireland, Galway. His research focuses on digital innovation, digital transformation, and artificial intelligence in organizations and society. Stefan’s work has been published in leading journals, including MIS Quarterly, Information Systems Research, Journal of Management Information Systems, and several others. He is an Associate Editor for MIS Quarterly

Associate Editors

  • Annika Baumann, Universität Potsdam
  • Kenan Degirmenci, Queensland University of Technology
  • Andreas Eckhardt, Universität Innsbruck
  • Rob Gleasure, CBS
  • Steffi Haag, Heinrich-Heine-Universität Düsseldorf
  • André Hanelt, Universität Kassel
  • Eva Alexandra Jakob, Universität Bayreuth
  • Julia Klier, Universität Regensburg
  • Stefan Koch, Johannes Kepler Universität Linz
  • Leona Chandra Kruse, Universität Lichtenstein
  • Sven Laumer, Universität Erlangen-Nürnberg
  • Christian Maier, Otto-Friedrich-Universität Bamberg
  • Annette M. Mills, University of Canterbury
  • Markus Nöltner, EBS
  • Florian Pethig, Universität Mannheim
  • Manfred Schoch, Universität Augsburg
  • Thorsten Schoormann, Uni Hildesheim
  • Dennis Steiniger, Universität Kaiserslautern
  • Franz Strich, Universität Bayreuth
  • Manuel Trenz, Universität Göttingen